"Weapon of Choice" is a company that specializes in importing high-end lifestyle and fashion products from top and emerging brands around the world, with a focus on distributing them to the most prestigious designer retail stores in Tel Aviv.

Their curated selection of products represents the pinnacle of style and luxury, and is designed to appeal to the most discerning and fashion-forward customers.

With a keen eye for emerging trends and a dedication to exceptional quality, "Weapon of Choice" is the ultimate source for exclusive and coveted fashion and lifestyle products in Tel Aviv.

My goal was to create a logo so visually compelling that it can stand on its own without requiring additional graphics or design elements to make the feature interesting.

The logo was designed to be highly memorable and instantly recognizable, with a strong emphasis on simplicity, clarity, and impact.